Senior Copy Lead
COPY LEAD
Remote — Colombia or Costa Rica · Full-time · BMCIS Marketing Services
WHY THIS ROLE EXISTS
We make the words for luxury home-technology brands in the United States — the dealers behind multi-million-dollar smart homes, architectural lighting, and premium AV. We're BMCIS Marketing Services, an AI-first marketing services agency, and we're hiring a Copy Lead to own copy across our client accounts. You'll direct AI to produce at volume, then bring the brand voice, the judgment, and the quality that AI can't produce on its own.
In 6–12 months, success looks like this: you own final copy quality across our accounts, each brand sounds like itself, output is consistent and on time, and the team trusts your read without checking every piece.
A REALISTIC WEEK
You take a brand's voice and a week of posts and move fast — prompt our AI tools to generate options, pick the best one, and edit it until it sounds exactly like the client, across social captions, blog posts, and email for several luxury accounts. You build and tune the per-account prompt setups so quality holds, and you review the junior copywriter's work before it goes out. Some weeks are heavy production; some are about cleaning up voice, tightening systems, and getting ahead. This is not a write-everything-from-scratch role — it's generate, curate, and perfect.
WHAT YOU'LL OWN
- Social captions, blog posts, and email copy across several luxury accounts
- A distinct brand voice for each account
- Quality and consistency across all copy that ships
- Reviewing the junior copywriter's work before it goes out
- Per-account AI prompt setups
MUST-HAVES
- A degree in a writing field — Marketing, Communications, English, Journalism, or a related writing/language degree (or the local equivalent in Colombia or Costa Rica)
- 4–6+ years in copywriting or social content, with multi-client or agency experience
- Owned social accounts end to end, plus a portfolio of accounts you've run (this is the first thing we look at)
- C1-level written English (advanced, near-native) — the writing is the product
- Open to and curious about AI. We're AI-first, and it's the future of this work. You don't need prior AI experience — many strong writers haven't had the chance to use it yet, and it's quick to pick up if you're willing. This isn't the role for you if you're resistant to AI, afraid of it, or believe it kills creativity.
NICE-TO-HAVES
- Hands-on experience using AI in your writing (ChatGPT or Claude), or building custom GPTs and prompt libraries — a real plus, not required
- Background in home, luxury, real estate, architecture, or design
- Light graphic-design ability (Canva, including AI features)
THE DETAILS
- 100% remote within Colombia or Costa Rica
- Full-time, 40 hours per week
- Hours aligned to U.S. Central Time (Houston business hours), with reasonable flexibility
- Some travel to the United States for team and client events (a valid B1/B2 visa is required)
- Bilingual English/Spanish — conversational spoken English and C1 written English
HOW WE HIRE
We review your résumé and portfolio, then hold a first interview, a small take-home project built from a real account, and a final interview. We'll tell you where you stand at each step.
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