Main Responsibilities / Job Expectations

Patient advocacy responsibilities:

Coordinate the design, execution, and monitoring of the local NPUR strategy, ensuring compliance with global policies, local regulatory requirements, and ethical standards.
Build strong, long-term relationships with key Patient Associations and other Civil Society Organizations to strengthen their role in the decision-making process.
Support Medical area in the interaction with Patient Associations.
In charge of internal processes related to sponsorship, partnership and grants in relation with Patient Associations and other Civils Society Organizations.

Public Affairs Responsibilities

Develop opportunities for dialogue on NHS with interlocutors and advocate for the sustainable evolution of the law in a transparent and ethical fashion.
Build strong, long-term relationships with key stakeholders in both local and national government.

Communication Responsibilities

Lead the design and execution of integrated communication campaigns aimed at positioning IPSEN Colombia as an innovative and patient-centric pharmaceutical company.
Support IPSEN Colombia's positioning campaign among key stakeholders in the healthcare system.
Coordinate with Commercial and Medical the adaptation/creation contents relevant for external audiences to update digital channels regularly
Ensure all Ipsen Colombia Digital platforms are updated and compliant with all internal and external regulations.
Support other areas in the design of communication plans
Monitor digital channels and traditional media in those therapeutic areas and/or topics that are priority for IPSEN Colombia
Support interaction with media and/or agencies, either from corporate or brand perspective
Support the identification & communication of trends / opportunities / risks for IPSEN Colombia, its products and Therapeutic Areas through a regular environmental scanning.

Market Access Responsibilities

Build and maintain relationships with key stakeholders, including government agencies, payers, HTA bodies, and patient advocacy groups.
Identify, prioritize, and capitalize on business opportunities, generating strategies aimed at achieving the objectives of the Market Access area.
Lead the implementation of the strategies established by the different business units supported by the vision and needs of the payer in the key accounts under their responsibility.
Supports pricing strategies and contributes to financial planning and forecasting.

Corporate Social Responsibility (CSR)

Support the design and implementation of CSR initiatives aligned to Global guidelines and local needs
Act as the Point of contact for CSR.

Knowledge, Abilities & Experience

Education / Certifications:

Experience

2-3 years’ experience with patient affairs, public affairs, and communications, including social media and patients’ associations.
Experience in access to treatments, public policy, or rare diseases, and with competencies in patient program management, advocacy skills, and policy shaping.

Languages

Key Technical Competencies Required

Patient Affairs and Public Affairs Manager

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