Sales Development Representative (SDR)

Key Responsibilities

• Research and identify potential clients in target industries (finance, e-commerce, real estate, market research)
• Conduct outbound prospecting via email, LinkedIn, and phone to generate qualified leads
• Qualify inbound leads from website, content marketing, and referrals
• Schedule discovery calls and product demonstrations for the sales team
• Maintain accurate records in CRM (HubSpot/Salesforce) and track all prospect interactions
• Collaborate with marketing to optimize lead generation campaigns and messaging
• Develop deep understanding of web scraping, data integration, and our technical solutions
• Articulate value propositions tailored to different industries and use cases
• Follow up with prospects through multi-touch sequences and nurture campaigns
• Achieve monthly/quarterly quotas for qualified meetings and pipeline generation
• Provide feedback to product and marketing teams based on prospect conversations
• Stay current on industry trends, competitor offerings, and data compliance regulations
  
  

Requirements

Must Have:

• ✓1-3 years of experience in sales, business development, or customer-facing roles
• ✓Proven track record of meeting or exceeding quotas/targets
• ✓Excellent written and verbal communication skills in English (C1/C2 level)
• ✓Experience with CRM platforms (HubSpot, Salesforce, or similar)
• ✓Strong research and prospecting skills using LinkedIn Sales Navigator, ZoomInfo, or similar tools
• ✓Ability to quickly learn and explain technical concepts to non-technical audiences
• ✓Self-motivated with strong organizational and time management skills
• ✓Comfortable with cold calling, email outreach, and social selling
  
  

Nice To Have

• +Experience selling SaaS, data products, or technical services
• +Familiarity with web scraping, APIs, or data integration concepts
• +Background in B2B sales to enterprise clients
• +Spanish language proficiency for LATAM market expansion
• +Experience with sales engagement platforms (Outreach, SalesLoft, Apollo)
• +Understanding of GDPR, data privacy, and compliance considerations
  
  

Benefits

• ★Competitive base salary + uncapped commission structure
• ★Performance bonuses for exceeding quota
• ★Lunch allowance: $500,000 COP (for hybrid workers)
• ★Remote work flexibility with home office stipend
• ★Sales training and professional development programs
• ★Clear path to Account Executive or sales leadership roles
• ★Company rides from and to the office covered by the company
• ★Laptop and sales tools provided (LinkedIn Sales Navigator, CRM, etc.)
• ★Collaborative team environment with regular coaching
  
  

What We're Looking For

◆Resilience and persistence in the face of rejection

◆Active listening and empathy to understand prospect pain points

◆Curiosity and eagerness to learn about data and technology

◆Collaborative mindset and willingness to share best practices

◆Adaptability to changing strategies and market conditions

◆Goal-oriented with a competitive drive to succeed

◆Professional communication and relationship-building skills

Success Metrics (First 90 Days)

Pipeline generation

Qualified meetings booked per month

20-30 meetings

Lead qualification

Lead-to-opportunity conversion rate

≥ 25%

Activity metrics

Outbound touches (calls, emails, LinkedIn) per day

50-80 touches

Pipeline value

Total pipeline value generated quarterly

$200K-$500K

30-60-90 Day Plan

Week 1-2

Product training, market research, and CRM setup. Shadow sales calls. Learn web scraping fundamentals and key use cases.

Success: Complete product certification; 10+ shadowed calls; CRM proficiency

Week 3-4

Begin outbound prospecting with supervision. Practice pitch and objection handling. Book first 5 qualified meetings.

Success: 5 qualified meetings booked; 200+ outbound touches; feedback sessions

Month 2-3

Ramp up to full quota. Refine messaging based on results. Develop industry-specific expertise.

Success: 15-20 meetings/month; 20% conversion rate; positive feedback from AEs

In Scope

• ✓Lead generation and prospecting (outbound and inbound)
• ✓Lead qualification using BANT or similar frameworks
• ✓Scheduling qualified meetings for Account Executives
• ✓CRM management and pipeline reporting
• ✓Collaboration with marketing on campaigns and messaging
• ✓Initial product education and value proposition communication
  
  

Out of Scope

• ✗Closing deals or contract negotiation (handled by Account Executives)
• ✗Technical implementation or solution architecture
• ✗Customer success or account management post-sale
• ✗Pricing decisions or custom contract terms
  
  

Data Ethics & Compliance

SDRs must adhere to data privacy regulations (GDPR, CAN-SPAM) in all outreach activities and maintain ethical sales practices aligned with company values.